2006-2007 Annual Report on Investment Opportunities in China's Automotive Digital Entertainment Industry

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Framework of the Report
Main Conclusions
Key Findings
I. Overview of the Global Automotive Digital Entertainment Industry in 2006
(I) Present Situation
1. Industry Size
2. Industry Structure
(II) Basic Characteristics
(III) Overview of Major Countries and Regions
1. U.S.A.
2. Japan
3. Europe
II. Overview of China's Automotive Digital Entertainment Industry in 2006
(I) Development Environment
(II) Present Situation
1. Industry Size
2. Industry Structure
(III) Basic Characteristics
(IV) Analysis of Product Market Segments
1. Car Audio
2. Car GPS
3. Car MP3/MP4
4. Car TV
5....
III. Analysis of the Industry Chain of China's Automotive Digital Entertainment Industry
(I) Structure of Industry Chain
(II) Analysis of Industry Lifecycle
(III) Profit Status of Links of the Industry Chain
IV. Competition Situation in China's Automotive Digital Entertainment Industry in 2006
(I) Overall Competition Situation
1. Competition between Existing Vendors
2. Potential Entrants and Substitute Products
(II) Analysis of Leading Vendor's Competition Strategies
V. Analysis of the Growth of China's Automotive Digital Entertainment Industry, 2007-2011
(I) Factors Affecting the Growth of the Industry
(II) Analysis of the Growth of the Industry
VI. Development Trend of China's Automotive Digital Entertainment Industry, 2007-2011
(I) Development Trend of the Industry
1. Trend of Product Technology
2. Trend of Competition
3. Evolution of the Industry
(II) Forecast of the Development of the Industry
1. Forecast of Industry Size
2. Forecast of Industry Structure
VII. Investment Opportunities in China's Automotive Digital Entertainment Industry, 2007-2011
(I) Indexes for Assessing the Industry's Investment Value
(II) Assessment of the Investment Value of Links of the Industry Chain
VIII. Recommendations from Our.

List of Tables
Output & Growth Rate of Automobiles in China, 2001-2006
Output & Growth Rate of Sedans in China, 2001-2006
Sale Revenue & Growth Rate of Automotive Digital Entertainment Products in China, 2002-2006
Product Structure of China's Automotive Digital Entertainment Market in 2006
Demand & Growth Rate of China's Car MP3 Market, 2004-2006
...

List of Figures
Product Structure of China's Automotive Digital Entertainment Market in 2006
Size of China's Automotive Digital Entertainment Market, 2003-2006
Output & Growth Rate of Car GPS in China, 2002-2006
Output Value & Growth Rate of Car GPS in China, 2002-2006
Product Structure of China's Automotive Digital Entertainment Industry in 2006 (output)
Forecast of the Output Value & Growth Rate of Automotive Digital Entertainment Products in China, 2007-2011
...

Report's synopsisIn the past few years, with the rapid development of the Chinese economy and the automobile industry, China's automotive digital entertainment market has been rising. In 2006, sales volume of automobiles will exceed 7 million. The car entertainment equipment market achieves further development.
In 2006, driven by the rapid development of China's automobile industry, China's automotive digital entertainment market showed fast growth. Lured by the immense potential of the car entertainment market, vendors and carmakers are enhancing alliance. In the face of immense opportunities, numerous vendors flock to this field, especially traditional car audio, home appliances, and digital vendors, taking a lion's share. Meanwhile, in recent years, more and more homegrown vendors, such as Haier, Shinco, Amoi, and Aigo, appear in the car entertainment market frequently, adding significant uncertainty to the fiercely competitive automotive digital entertainment market with huge development potential.
Our releases the 2006-2007 Annual Report on Investment Opportunities in China's Automotive Digital Entertainment Industry. It helps vendors and investors grasp more accurately the development status, basic characteristics and competition situation of China's automotive digital entertainment industry. Moreover, it puts forward recommendations on investment and competition strategies to facilitate vendors and investors seizing opportunities:
Backed by full and accurate market data, the report depicts the situation and overall characteristics of the automotive digital entertainment industry in 2006 from the angle of the development environment, present situation, and characteristics of the industry, to discern the development trend of the market.
It examines leading brands' competition performance, sums up enterprises' successes and failures in the dimension of competition situation and competition strategy, and reviews the makings of leading players.
After that, the report presents exhaustive analysis of the competition situation and profit status of links of the industry chain, to fully explore investment opportunities that may exist in the links.
Through the assessment index system for investment value, it assesses the investment value of China's automotive digital entertainment industry, and puts forward recommendations and strategies.

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